Blog Posts by Kaleb Francis — Future of Marketing

For the love not the likes.

Apparently there are 8.5 million #FathersDay posts on Instagram, but only 1.6 million dads are on the platform. What a waste! Until now…

Digital AdvertisingKaleb FrancisJune 20, 2019Instagram, Beer, Part Time Rangers, Brand Altruism

New Zealand Future of Marketing: first insights are in.

The New Zealand Future of Marketing Survey is a unique spotlight from the marketers’ perspective on the future of marketing in New Zealand. The first lot of insights are in.

Big Sister (Kylie Jenner) is Watching.

Using facial recognition cameras and location sharing data, the world’s youngest billionaire has taken Digital Out of Home technology to the next (creepy) level.

Digital AdvertisingKaleb FrancisJune 12, 2019Kylie Jenner, Kardashians, OOH, Programmatic, Skin Care

Coca-Cola enters your subconscious with new print ads and Taco Bell opens a hotel.

Brand Activation, FMCGKaleb FrancisMay 21, 2019Coca-Cola, Taco Bell